Ouarzazate — French newspaper “Le Dauphiné libéré” has described Morocco as “the new Eldorado” for automotive producers.
The newspaper reported that the automotive manufacturing sector is making the North African nation’s automotive trade contribution a “pillar of the Moroccan economic system” and the “main export sector.”
Morocco already attracts main French automakers, with Renault main the pack. Renault’s largest manufacturing facility worldwide operates in Tangier, spanning 300 hectares, the place 7,000 workers assemble numerous fashions, together with the Dacia Sandero — Europe’s best-selling automobile.
Franco-Italian-American group Stellantis has additionally invested in Morocco, relocating a part of its manufacturing to a manufacturing facility in Kenitra.
Chinese language firm Sentury Tyres, specializing in tire manufacturing, has established operations in the nation as effectively.
Renault maintains one other manufacturing web site in Casablanca that manufactures the Dacia Sandero 3 (over 69,000 items) for the European market.
Learn additionally: Morocco Indicators New Agreements to Additional Develop Automotive Sector
In 2023, Moroccan factories produced roughly 470,000 autos destined for Europe — surpassing China’s export quantity to the continent, in response to a Group France Export report. Europe represents Morocco’s main market, with 80% of recent car exports crossing the Mediterranean.
Concerning Stellantis’ Kenitra manufacturing facility, the Franco-Italian-American group introduced that a minimum of 400,000 autos ought to roll off the manufacturing line by 2027. This Atlantic-adjacent facility produces the Fiat 500, Peugeot 208, and Citroen Ami.
The Chinese language firm Sentury Tyres has additionally turned to Morocco for its tire manufacturing. Native part manufacturing “can enable automakers to additional scale back manufacturing prices,” particularly as the nation goals to capitalize on the rising electrical car market by 2030.
Morocco’s automotive trade success stems largely from aggressive labor prices, strategic location close to European markets, and authorities initiatives to draw international funding in the sector.